Founder-Led
Embedded alongside founders.
01Convert traction into durable growth
02Build GTM across people, process + technology
03Create a repeatable process and help you hire
Embedded GTM leadership
We drive growth alongside you.
Senior operators embedded in your team, turning early GTM traction into durable, scalable revenue.
Selected operating & advisory experience
How we work with startups
A dedicated team embeds with you. Where we sit depends on where you are.
GTM-Led
Embedded alongside your internal GTM team.
01Manage and grow your internal team
02Grow revenue via people, process + technology
03Scale what performs
Embedded leadership across the GTM stack
01 / Strategy
COO
Executive who defines the motion, clarifies positioning, and builds the plan from first principles.
02 / Execution
GTM Director
Embedded operator running weekly experiments, pipeline rhythm, and the feedback loops that create repeatability.
03 / Infrastructure
GTM Support
Systems, tooling, and AI leverage that turn working plays into scalable infrastructure.
Startups grow with S2S
$9M → $40M
“No fluff operator allergic to BS. Sam built our GTM from founder-led chaos to a structured revenue engine (9M to 40M) over 3 years.”
VP, Revenue + Product @ Quora
$0 → $1M
“Sam and team took us from $0 to $1m owning GTM and systems. Top 1% talent & a pleasure to work with.”
CEO @ Grantscout
Raised Series B
“Sam leveled up our GTM and brought in a VP from his network who made an immediate impact. He combines operational clarity, sales acumen and access to top-tier talent. A rare and valuable mix that held through our series B.”
CEO @ Trovata